6 ways to have a competition-buster trades show booth

The exhibiting game is getting competitive day by day and just when you think it can’t get any more intimidating, it does. While exhibiting it doesn’t matter whether you choose trade show display rental or have your own customized booth as long as you have a competent design that sweats your competitors and gets etched in the minds of visitors.

1.   Have an interesting booth

Regular colors, same kind of graphics and same styled booths will not get you the attention of visitors. If your competitor has chosen specific theme and was successful, don’t bet that the same things will work for you. Opt for creative booths that attract at the first glance. Creative does not mean expensive. You can get a spectacular design in trade show display rental packages as well.

2.   Invite your clients

Close in the deals with your clients by inviting them to your exhibit. This not only lets your clients know your position in the industry but also lets your competitors know of your customer base.

3.   Choose good giveaways

It’s no secret that everyone loves free gifts howsoever small it may be. Greet your visitors with a related giveaway that speaks of your brand’s message/service. Good giveaways are remembered and the visitors will listen to your executives intently, as a token of appreciation.

4.   Employ full-on branding

Everything from your flooring to banners, graphics to tech products and giveaways should fit your brand’s color and style. This may be a little expensive but it is worth it. Branded merchandise is not only cool to look at but also tells your customers about your seriousness.

5.   Get tech-oriented

Technology can be used for all kinds of industries, only if you know how to. Be ahead of your competitors by making your booth technologically adept. This definitely wows the visitors, lessens your burden and makes you a leader with trends as more booths follow you.

6.   Do a product launch

There should be something special about the main event day. Whether it is a new product launch or special discounts at your trade showdisplay rental or a live demo in the exhibition hall, it pays off by bringing in the curious buyers quickly to your booth.