3 Things that you are not using at your Trade Show Booth

The popularity of tradeshow marketing is not going down anytime soon and that enough is a good reason to learn all the tricks of exhibiting.

Often smaller brands opt for a killer trade show exhibitbooth rental to establish dominance with design and functionality while saving on outright purchase. However, companies often overlook 3 things that can turn the exhibit into a sales-generator machine.

You are not using your smartphones and tablets

Are you using your phones to post regular activities of trade show on social platforms? Did you know that your phone can take place of card scanners at the trade show? You have a great technology at hand in form of smartphones and tablets that can support your marketing endeavor more than you can imagine. Use your smartphone to take personal information of your clients and prospects, it’s about time you ditch those papers for good.

You are not using management apps

There are multiple apps available for desktop and other devices that can reduce a considerable burden of your staff. Every time a member makes a sale, they should take quick notes in the app to have centralized information of your leads and purchases. There are applications and software that let you take a photo of your prospect and information and produce an online directory of digital business cards. These apps come in handy while planning for trade shows as well by letting your company work with the trade show vendors in synchronization while designing and other graphic works.

You are not using the display monitors

Having many monitors and LEDs at your booth is of no use unless you are displaying attractive data through it. They not only accessorize your booth well but also let your customers receive additional information about your products and company. Make sure that these videos or demos are designed professionally to enhance the visual appeal of your exhibit. If you are opting for trade show exhibit booth rentals, include these additional accessories to enhance your booth’s value and appeal.

A lot of peripherals and accessories come as part of the trade show exhibit booth rental package. Don’t forget to ask for it. You only get what you ask.