Exhibitors on
a tight budget have found a brilliant solution to all their woes. Trade show exhibit rentals are helping
them cut costs on every front. Trade show booths have always attracted a lot of
cost including design, maintenance, transport, and storage among others. With
the option of trade show exhibit rentals,
exhibitors have some relief. A walk through at major conventions shows the
popularity of rental solutions. Trade
show exhibit rentals are steadily becoming a big hit because of the
benefits they offer in comparison to owned booths.
Why exhibitors are going for trade show exhibit
rentals?
One of the
advantages is flexibility with regards to the theme. One is not stuck with one
design and can choose from a myriad of options for different trade shows. Another
advantage is sheer convenience. Exhibitors don’t have to look into things they
don’t have expertise in. Everything from storage to transport and handling to
upkeep is taken care of by the exhibit house. Experts have commended the idea
saying it’s one of the smartest decisions exhibitors make.
Small exhibitors
had started becoming weary of participating in trade shows, but the
introduction of trade show exhibit
rentals has renewed their vigour. The major reason why exhibitors avoided trade
shows was the increasing booth costs and reduced ROIs. Exhibit companiesinvented trade show exhibit rentalsin a bid to improve trade show participation. It reduces costs incurred by
exhibitor. There is no upfront investment and maintenance is also not
exhibitor’s responsibility. The major disadvantage typically associated with trade show exhibit rentals is choice
restriction. It is limited to available inventory and catalogue. But exhibitors
are not disheartened by that because they are allowed customisation. They can
select a booth design and revamp it as per their brand color or theme. Other
than this, they have several advantages. One big one is flexibility. Exhibitors can shun a rental booth after use.
For every new trade show, the exhibitor can choose a new design. Earlier trade show exhibit rentals were not so
popular. It was because of the inability to personalise. Today, that has
changed. Exhibitors get to dress up even rental booths with brand themes.
Trade show exhibit rentals are a winning solution
for exhibitors, big and small.
Exhibitors
with inadequate use occasions don’t want to invest in custom booths. They like
to keep way from costs related to wear and tear, transportation and maintenance
among others. New exhibitors who are
unsure of returns from a trade show also go for trade show exhibit rentals. It makes sense to test the waters
before taking a plunge. A spokesperson at Exponents, an award winning exhibit
house, said,’ Trade show exhibit rentals
are the way to go for exhibitors on a tight budget. It’s economical, convenient
and flexible. Trade show exhibit rentals have seen a steady
increase in popularity and it will only increase further. We are constantly
increasing our inventory to meet the growing demand.’
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